Ever since its humble beginnings, Project Yellow Light has garnered national attention through its campaign against distracted driving, specifically among youth. Every year, the foundation hosts three contests for creative enthusiasts looking to test their skills in radio, film, and billboard design.

My entry for this year's submissions consisted of eye-catching themes and simplistic messages aimed at young adults. Relying on its bold designs, these billboards endeavor to decrease the number of accidents on roads all over North America.

Work Involved: Billboard design, market research, and advertising strategies

Project Yellow Light - Hunter Garner Scholarship